This product is superb! The effects last for hours! I get sore muscles quite frequently and massaging them feels great, but doesn't last forever. This, however, is cool to the touch and has a slight numbing effect as such... However.... When applied anywhere not sore (like the bit we accidentally got on my cheek or his forearm), it feels a little odd haha. This product is really great though, and smells really strongly like wint-o-green lifesavers (which is a smell I quite like).
10/10! If only the tube would never run out!